Organizational culture is a critical aspect of any entity where employees in different areas have to work together to accomplish common objectives. Each entity has a way of doing things and that culture goes a long way in improving productivity. It is because of organizational culture that workers can function in healthy competition while adhering […]
Market Trends: How to Set Up Instagram for Business
Instagram is one medium that has proven very effective in reaching different types of audiences, thus its incorporation into many marketing strategies. Regardless of the business, the photo-sharing app provides a chance to gain recognition for brands. They can also interact with consumers in a manner that was not possible a few years ago. Marketers […]
The Importance and Trends of Public Relations In 2017
The role of public relations in business is critical and cannot be exaggerated enough. That is why companies allocate significant budgets in this department. Any organization, regardless of how long it has been in the business cannot function effectively without visibility for its brand. This is regardless of how good a product or service is. […]
5 Advantages of the No Asshole Rule for Each Company
The No Asshole Rule comes from a book called The No Asshole Rule: Building a Civilized Workplace and Surviving One That Isn’t by Robert Sutton. He is a professor of management science at Stanford University. In his book, Sutton described the harmful effects that workplace bullies had on productivity and morale. He also recommended that […]
Strategy vs Tactics – Why You Need to Consider Each of Them
The modern world offers many ways to succeed in business. You could spend your entire day learning about new ideas on the internet. You can also try posting on social media, or even documenting without purpose. Yet, at the end of that day, how much would you have really accomplished? You can use the concepts of […]