Your value proposition is a statement of what benefits your business has to offer and why customers should pick your unique solution over your competitors’. A value proposition isn’t the same as a brand slogan or catchphrase – it’s more important. It’s more of a focused, specific promise of how your business’ product or service will solve […]
A logo design can be tricky. We all know that these days most people consume media visually.
A product review is a critical part of your marketing strategy. Learn how to attract the reviewers who can propel your company and your product to the top.
Sales promotion is a technique that helps companies both big and small attract customers and boost business. This technique pulls customers in to make them realize the importance of the product promoted. The central character in the success of every business is the customer. These are the people who buy products and if all goes […]
The marketing branch is one of the most important that a company can have. However, the value of a company doesn’t depend only on the value of the products. Customers are more likely to assess the entire experience they have with the company in question, and this is where internal marketing comes in. Here are […]