The original social media of years ago was one friend telling two friends about a product or service and those two friends each told two friends. This kept going on like a rolling stone downhill with no uphill to stop the stone. Like mothers use to say, If you want something to get around fast, […]
Blue Ocean Strategy: Finding the Way to Your Future Clients
Business growth in today’s global economy is arguably the biggest challenge facing companies. This goes from seedling startups to behemoth enterprise brands. Entrepreneurs and C-suite executives struggle to steer their products and services to success in this fast-paced environment that produces brilliant innovation one week, and copycat commodities the next. How can companies grow in […]
Facebook Audience Insights: Talking to Your Clients Efficiently
Many entrepreneurs and business executives have been seeking ways to improve their businesses and reach their customers more efficiently. Some are unaware of the different online tactics that are needed nowadays to extend their reach. There are many early adopters to how social media platforms can impact their business. But there still many late adopters […]
Emotional Intelligence Test: How to Really Benefit from It
How many people really understand the phrase, emotional intelligence? Most are familiar with the words in separate respects. This type of intelligence embodies the understanding one has of the unique individuals around him– one’s comprehension of relationships. Employers and those in leadership roles often use an emotional intelligence test for enhancing the work environment, and […]
What You Should Know Before Sending a Follow-Up Email
For most of us, we often get queasy about following up after an interview. Whether it is the period after an interview, networking forum or trade show, the real work begins once you’ve left the venue. Few people understand the art of the follow-up email. Research shows that only 3% of people ever do any […]