Performance reviews are an essential part of almost every business, field and industry. They can affect everything from salaries and raises to advancement to decisions regarding downsizing and layoffs. Traditional performance reviews have generally been given by an employee’s direct supervisor to the employee themselves. Recently, however, there has been a greater focus on a […]
6 Essential Steps for Building a Brand to Results
Successful businesses are those whose products are well known and are appreciated by existing and prospect customers. Building a brand which is solid gives your business a competitive advantage. It also maintains a good business- customer relationship, and it promotes recognition and a positive business value. Have you been looking for a strategy to help […]
Word of Mouth Marketing: How Does It Work For You In 2017?
The original social media of years ago was one friend telling two friends about a product or service and those two friends each told two friends. This kept going on like a rolling stone downhill with no uphill to stop the stone. Like mothers use to say, If you want something to get around fast, […]
Blue Ocean Strategy: Finding the Way to Your Future Clients
Business growth in today’s global economy is arguably the biggest challenge facing companies. This goes from seedling startups to behemoth enterprise brands. Entrepreneurs and C-suite executives struggle to steer their products and services to success in this fast-paced environment that produces brilliant innovation one week, and copycat commodities the next. How can companies grow in […]
Facebook Audience Insights: Talking to Your Clients Efficiently
Many entrepreneurs and business executives have been seeking ways to improve their businesses and reach their customers more efficiently. Some are unaware of the different online tactics that are needed nowadays to extend their reach. There are many early adopters to how social media platforms can impact their business. But there still many late adopters […]