Although surveys and questionnaires are useful in collecting statistical data, they may not be able to capture the thoughts and feelings of an individual. If you want to gather opinions, beliefs, and ideas on a topic of concern, product or service, you should consider conducting a focus group. But what is a focus group? Although […]
How to Get Sponsors for an Event in 8 Winning Steps
Are you planning to hold an event? One of the leading areas of concern you may deal with is how you are going to fund it. Unless your company has a massive marketing budget, you’ll have to look for sponsorship to finance your event. The next step is to learn how to get sponsors for […]
Top Ten Online Businesses to Buy in the Digital Era
The digital age has opened the doors for online entrepreneurship. This means that you can either choose to build the business from the ground up or buy an established one. Creating your business means figuring out what niche you want to serve, designing a website, building an email list, and marketing the business. This process […]
What Is Network Marketing? It’s Chances to Success
If you are thinking of starting a network marketing strategy, the first thing you need to do is understand what is network marketing. It is mandatory to know how it operates and whether it is a viable business idea. What are the challenges you might encounter as you start the marketing plan? Here is more […]
8 Disruptive Innovation Examples That Shook the Market
Disruption is used to refer to the process by which a small company with few resources is able to challenge established incumbent businesses successfully for their market share. Specifically, the big firms concentrate their efforts on improving their products for their most demanding and profitable clients. however, they often overlook other niches in their segments. […]