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Mass Marketing Definition and How to Fit the World in Your Plan

Russell Heisler · January 20, 2018 · Leave a Comment

mass marketing illustration

Marketing has been the soul of business since forever. What changed throughout decades is the way in which business owners spread the word about their product or service. Today we are going to focus on a type of marketing that proved to be very successful, namely mass marketing. Let’s see a definition and ways in which […]

Risk Tolerance Definition and Examples to Keep You on Track

Russell Heisler · January 18, 2018 · Leave a Comment

risk tolerance man taking risks

Risk tolerance is a topic that comes up often in business-related talks. However, it’s rarely defined accurately, which is why today we are going to focus on it. We will have a look at its definition and then see a couple of examples to help you understand the concept better. Risk Tolerance Definition The risk […]

Job Enrichment Definition, Benefits, and Real Examples

Russell Heisler · January 16, 2018 · Leave a Comment

job enrichment i love my job

Job enrichment is a strategy meant to make a position more satisfying for the employees. The goal of this measure is to make the staff happier and more productive. Naturally, the happier they’ll be, the less they’ll want to quit the current job. Today we are going to find out more about this strategy, what […]

Top 6 Branding Strategies That Work in 2017

Russell Heisler · January 14, 2018 · Leave a Comment

branding strategies drawing with various elements of a brand

A branding strategy refers to a plan regarding the long-term, specific goals that can be reached by a company. It encompasses the combined components of the business’ character which make it easily identifiable by the audience. Many people mistake it for the website, the name, the logo, or the product, but a brand is all […]

Limited Partnership Definition and How to Start One Yourself

Russell Heisler · January 12, 2018 · Leave a Comment

limited partnership definition of business partnership

A limited partnership is a type of business rule that involves several people. Many people choose to have this arrangement for their company, and from what it seems, it can be quite successful. Today we are going to look at a limited partnership definition and learn how to start one on your own. Limited Partnership […]

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