Business communication is a process that is essential for everyone involved in a project. Whether we are talking about messages sent between team members or an email sent to a potential customer, people need to know how to phrase what they have to say and how to convey a message in a certain manner. That’s […]
How to Efficiently Turn a Competitor Analysis to Your Advantage
The term competitor analysis refers to the process of analyzing, researching, and comparing your business in relation to other competitors. Business owners usually do it for the purpose of improving their branding, SEO, strategy, conversion optimization or UX, etc. Today we are going to have a look at how to do a competitive analysis and […]
Increase Brand Awareness and Create the Buzz to Light the Fuse
Brand awareness has become an essential component of today’s marketing. Whether you’re a new entry or a veteran on the market, it’s important to choose the most effective strategies to boost your company. Today we are going to have a look at some smart tactics you can use, as well as some brand awareness examples […]
360 Degree Feedback – What Is It and How to Get Around to It
The famous author Robert Kiyosaki once said that “critics only make you stronger”. Based on this idea, the 360 degree feedback is a great tool to use in your company for improving your workflow and your employees’ performance. Today we are going to find out what is 360 degree feedback, how to implement it and […]
Risk Mitigation Strategies and How to Implement Them
Whether we like it or not, risks are part of our everyday lives. When it comes to business, there are also major risks and as an entrepreneur, it’s extremely important to anticipate and mitigate them. This is why today we will focus on risk mitigation strategies and show you how to implement them. Risk Mitigation […]




